Great reads

design | typeface | commercials | Architecture | Structural Engineering

A list of books which helped me throughout my design & advertising career. Answers to the most frequently asked questioned about starting & running a successful design business.

Work for Money, design for love
by David Airey

thinking with TYPE
by Ellen Lupton

Cutting edge commercials
by Jim Aitchison

LOGO DESIGN LOVE
A guide to creating iconic brand identities
by David Airey

Digital Filmmaking with DSLRs
PHOTOCINE
by Lou Lesko, Micheal Britt & Snehal Patel

httBjarke Ingels Group
Architecture

https://big.dk/#projects

Yes is More. An Archicomic on Architectural Evolution
by TASCHEN (Editor)

Manifesto of Copenhagen-based architectural practice Bjarke Ingels Group, or BIG.Unlike a typical architectural monograph, this book uses the comic book format to express its groundbreaking agenda for contemporary architecture. 

SE Structural Engineering Reference Manual
by Williams PhD SE FICE C Eng, Alan (Author)

The making of the shire’s mural

I needed a creative way to solve an issue of plain boring gray walls at the Shire.

Langma-Kokrobite is a local fishing village only 45 minutes from Accra, Ghana’s vibrant capital city. To incorporate this fishing theme into the design/building of the shire, I created a mural from the driveway to tell the story.

After a brain storm session with Bright Tetteh Ackwerh, who is a Ghanaian satirical artist who employs the domains of popular art, street art, painting, and illustration.

We create this stunning mural in 4 days which helped solve the issue of leaving the walls plain gray and boring. #andandesign, #brightackwerh

I then used the mural as a theme and incorporated it as part of the shire’s brand identity.


The making of The Shire

After resigning my role as the Sr. Art Director & acting Creative Director of a global advertising firm and starting my own freelance design studio, I began the daunting journey of “concept to REALITY” in bringing my passion project to life.
The result is The Shire ltd.

The focus was to explore the view by doing little cutting as possible, & by keeping the natural flow of the land. Pushing the idea further, research was done on similar properties on coastal fronts to find out all the + – of building by the coast. I looked at how I could use various resources available locally and modern techniques in building construction. The design is true to its form, considering the natural slope of the land. We settled on using concrete construction.

Challenge
A mixture of old and new systems, local and foreign all trying to integrate.
- Obtaining a building permit took ages. 
- Lack of road access to property. (so one had to be createed).
- (GH -TIME. whenever it happens- it happens) 
- Too much red tape. 
- Building on a slope makes everything much harder. 
- Erosion needed to be addressed right off the bat.
- Developing region (prices fluctuate all the time so budgeting becomes a nightmare). just to mention a few

Soil Test 

Soil test revealed good la trite, rock, and a bit of clay- great soil for construction. 
Being able to harvest rock from the site has helped in the construction of cobble roads and retaining walls.